Love, Laughter, Happiness, Surprise, Sadness and Anger – Facebook Reaction Button


Facebook LIKE and DISLIKE buttons

Facebook dislike button: Why it doesn’t make sense to have it soon

The obsession of Facebook members to have a “Dislike” button keeps growing and Facebook’s founder and CEO, Mark Zuckerberg, is in the process of granting those wishes.

“The Like button has been a part of Facebook for a long time. Billions of Likes are made every day, and Liking things is a simple way to express yourself,” he explained earlier in October before admitting: “For many years though, people have asked us to add a “dislike” button. Not every moment is a good moment, and sometimes you just want a way to express empathy. These are important moments where you need the power to share more than ever, and a Like might not be the best way to express yourself.”Mark Zuckerberg


And there is something else which is being tested out in Spain and Ireland. More than just a “Like” button, Facebook will offer you a fun way of reacting to a post via Emojis. The six cute symbols added to the mix will represent the following reactions:


– Love, laughter, happiness, surprise, sadness and anger

Based on Facebook’s research, these are the most popular human reactions on social media.

Mark Zuckerberg announced the news on October 8th, stating:

Dislike buttonHere’s a video from our Town hall Q&A today at Facebook HQ, where I answer the top voted question about why we don’t have a dislike button on Facebook.For today’s Q&A, people flew in and submitted videos from around the world to ask questions ranging from our plans for improving search and why we update our privacy policy to how Facebook can help create stronger communities. I appreciate the time so many of you put into asking questions and traveling to speak with us. Open discussions like this are an important part of our community, and a good opportunity for us to learn how to make Facebook better.

Posted by Mark Zuckerberg on Thursday, December 11, 2014

“Today we’re launching a test of Reactions – a more expressive Like button. […] Reactions gives you new ways to express love, awe, humor and sadness. It’s not a dislike button, but it does give you the power to easily express sorrow and empathy – in addition to delight and warmth. You’ll be able to express these reactions by long pressing or hovering over the Like button. We’re starting to test Reactions in Ireland and Spain and will learn from this before we bring the experience to everyone. We hope you like this – or can better express how you’re feeling!”

According to Facebook’s Director of Product, Adam Mosseri, the idea behind this new feature is also to help Facebookers better socialize.“We wanted to make it easier. When things are easier to do, they reach more people, and more people engage with them,” Mosseri explained.

Gets easier. Spreads. Engages. And this is exactly why Adam Mosseri revealed why Facebook had ignored requests for a dislike button all this while; that would not be “in the spirit of the product we’re trying to build”, he claimed.

It is true that Facebook is filled with lovely videos and pictures of babies or animals. Why would anyone press the dislike button on such content? However, the reality is that this social network is also filled with controversial posts and hate speech. The negativity in various posts or comments is clear and cannot be hidden on Facebook. One could also argue that “Likes” carry a negative connotation in the sense that members become obsessed with receiving higher numbers every time.

“Once you feed your ego, it will always remain hungry.”

A video that has gone viral on social media network, was created by Prince EA, the video urged viewers to take a step back and imagine their world without Social Network, using Facebook as the primary example. In fact, Prince EA, branded Facebook as the “Anti-Social Network” and reminds us the sad reality of how addicted members are “measuring self-worth by numbers of followers and likes, ignoring those who actually love us. It seems we’d rather write an angry post than talk to someone who’d actually hug us.”


Why I Refuse to Let Technology Control Me.

Posted by Prince Ea on Monday, September 29, 2014

Amid being confronted with mixed opinions such as Prince EA’s, Facebook insists that the aim of this platform which gathers well over 1 billion active users is to socialize and fuel positivity into humanity. So how much sense does it make for Mark Zuckerberg to finally agree on creating a “Dislike” button after resisting demands all those years?

The 31-year-old mentioned examples such as Facebook posts on the current Syrian Refugee crisis, or family tragedies as a tangible reason proving that the platform needs something other than a “Like” button. “What they [users who come across such posts] really want is the ability to express empathy,” Zuckerberg declared. “Not every moment is a good moment.”

Did he just say “empathy”? Right. There we have it. Based on the examples given (cases of grief), what Facebook would need is an “Empathy” button, not a “Dislike” button. If Facebook is truly meant to be social, we need to have more of “I am with you” and “I feel you” gestures than “I don’t like this”.

There is already too much hate on the internet. Take YouTube, for instance. There is a dislike button and it is being abused. Let’s fuel positive power that is already so hard to find in many places in the world – be it online or in real life. Now give this article a like, will you?



by: Angela Asante
For more information about Angela Asante:  Google Plus | Facebook | Twitter | Instagram | LinkedIn |

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